My Recent Work Showcase
I’ve had the privilege of working with many fantastic clients and campaigns recently. Enjoy my latest showcase!
Brummelli Shoes
Brummelli Shoes is a men’s handcrafted leather shoe brand, made in the tradition of British bespoke heritage. I worked closely with the CEO and founder to create a brand strategy which involved developing their brand positioning, messaging, story, website strategy and copy. The result is a stunning brand with a solid go to market strategy. https://brummelli.com/
Camp & Bloom
Jaci Cederberg is Miss Airstream, an ambassador of the prestigious brand who captures her travels on Instagram and Facebook, reaching thousands with her witty, travel and sun drenched accounts of her camping adventures in her 19 foot Airstream named Bambi. I created the brand story and profile for Jaci’s new clothing line, Camp & Bloom, soon launching throughout the USA.
Sidney Swift
Sidney Swift is an American record producer who’s co-written, produced, vocal produced, remixed and engineered songs for Nicki Minaj, Lil Wayne, Beyoncé, Big Sean and Nelly and contributed to hits such as Beyoncé's "7/11", Jason Derulo's "Don't Wanna Go Home", and Major Lazer's "Light It Up". When Sidney needed to rebrand himself, I helped craft his personal branding positioning to help launch his new ventures in 2018 and beyond.
Kascadia Wine Merchants
VJ Gandhi is a pioneer and a proud Canadian citizen with epicurean taste. Determined to spark a global initiative, she created Kascadia Wine Merchants, an online wine platform that markets and sells Canadian wines, attracting connoisseur’s eager to savor exclusive, high quality wines from the Pacific Northwest of Canada. I created her brand story and corporate profile, helping to place her company in the best light.
Derek D Ross
Derek D. Ross is CEO/Founder of The D² Group, a sports brand management, marketing and public relations firm that specializes in building brands and businesses from the inside out. He is the man behind the branding, marketing and PR of the CIAA Conference and CIAA Basketball Tournament. I created his corporate profile and the D² Group brand story and positioning to help tell their story and showcase their offering.
BeMeBeFree is a national campaign across the US aimed at raising public awareness about the pressing challenges teens and young adults are facing with anxiety. I developed the marketing strategy, messaging, creative and website strategy for the campaign. The BeMeBeFree campaign launched to high schools, colleges, universities and over 500 mental health organizations and NGOs. The results have been fantastic, with thousands of teens reached, plus high media engagement and PR. The campaign has been featured across major TV news programs including Fox and ABC. The Lifetime Channel will also be producing a movie based on one of the teen’s stories submitted to the campaign. Shukree Tilghman, producer and writer of “This is Us,” has signed on to be the executive producer for the film.
Qi Wealth is a bespoke financial services, wealth management and investment advice firm based in Sydney Australia. I created their 2018 marketing and campaign execution strategy to help position them for growth and reach a wider market. They were so pleased with my effort I ended up with two other major projects for their stakeholders.
200Deep is US based automated investment platform that takes your risk tolerance, recommends a portfolio for you and manages it for you. I developed the marketing strategy, social media strategy and campaign strategy for the brand. I also managed their ongoing marketing execution, brand essence and campaigns.
200Deep.com.